Hermes Rank Loop — Always-On SEO Agency

What this agent can do

• ai-seo

  When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mentions 'AI SEO,' 'AEO,' 'GEO,' 'LLMO,' 'answer engine optimization,' 'generative engine optimization,' 'LLM optimization,' 'AI Overviews,' 'optimize for ChatGPT,' 'optimize for Perplexity,' 'AI citations,' 'AI visibility,' 'zero-click search,' 'how do I show up in AI answers,' 'LLM mentions,' 'optimize for Claude/Gemini,' 'llms.txt,' 'OKF,' 'Open Knowledge Format,' 'knowledge bundle,' or 'agent-readable site.' Use this whenever someone wants their content to be cited or surfaced by AI assistants and AI search engines. For traditional technical and on-page SEO audits, see seo-audit. For structured data implementation, see schema.

• airtable

  Airtable REST API via curl. Records CRUD, filters, upserts.

• analytics

  When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "attribution," "Mixpanel," "Segment," "are my events firing," or "analytics isn't working." Use this whenever someone asks how to know if something is working or wants to measure marketing results. For A/B test measurement, see ab-testing.

• apple-notes

  Manage Apple Notes via memo CLI: create, search, edit.

• apple-reminders

  Apple Reminders via remindctl: add, list, complete.

• architecture-diagram

  Dark-themed SVG architecture/cloud/infra diagrams as HTML.

• arxiv

  Search arXiv papers by keyword, author, category, or ID.

• ascii-art

  ASCII art: pyfiglet, cowsay, boxes, image-to-ascii.

• ascii-video

  ASCII video: convert video/audio to colored ASCII MP4/GIF.

• audiocraft-audio-generation

  AudioCraft: MusicGen text-to-music, AudioGen text-to-sound.

• baoyu-infographic

  Infographics: 21 layouts x 21 styles (信息图, 可视化).

• blogwatcher

  Monitor blogs and RSS/Atom feeds via blogwatcher-cli tool.

• claude-design

  Design one-off HTML artifacts (landing, deck, prototype).

• codebase-inspection

  Inspect codebases w/ pygount: LOC, languages, ratios.

• comfyui

  Generate images, video, and audio with ComfyUI — install, launch, manage nodes/models, run workflows with parameter injection. Uses the official comfy-cli for lifecycle and direct REST/WebSocket API for execution.

• competitors

  When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'battle card,' or 'competitor teardown.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. For sales-specific competitor docs, see sales-enablement.

• computer-use

  Drive the user's desktop in the background — clicking, typing, scrolling, dragging — without stealing the cursor, keyboard focus, or switching virtual desktops / Spaces. Cross-platform: macOS, Windows, Linux. Works with any tool-capable model. Load this skill whenever the `computer_use` tool is available.

• content-strategy

  When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," "content planning," "editorial calendar," "content marketing," "content roadmap," "what content should I create," "blog topics," "content pillars," or "I don't know what to write." Use this whenever someone needs help deciding what content to produce, not just writing it. For writing individual pieces, see copywriting. For SEO-specific audits, see seo-audit. For social media content specifically, see social.

• copy-editing

  When the user wants to edit, review, or improve existing marketing copy, or refresh outdated content. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' 'copy sweep,' 'tighten this up,' 'this reads awkwardly,' 'clean up this text,' 'too wordy,' 'sharpen the messaging,' 'refresh this content,' 'update this page,' 'this content is outdated,' or 'content audit.' Use this when the user already has copy and wants it improved or refreshed rather than rewritten from scratch. For writing new copy, see copywriting.

• design-md

  Author/validate/export Google's DESIGN.md token spec files.

• dogfood

  Exploratory QA of web apps: find bugs, evidence, reports.

• evaluating-llms-harness

  lm-eval-harness: benchmark LLMs (MMLU, GSM8K, etc.).

• excalidraw

  Hand-drawn Excalidraw JSON diagrams (arch, flow, seq).

• findmy

  Track Apple devices/AirTags via FindMy.app on macOS.

• gif-search

  Search/download GIFs from Tenor via curl + jq.

• github-auth

  GitHub auth setup: HTTPS tokens, SSH keys, gh CLI login.

• github-code-review

  Review PRs: diffs, inline comments via gh or REST.

• github-issues

  Create, triage, label, assign GitHub issues via gh or REST.

• github-pr-workflow

  GitHub PR lifecycle: branch, commit, open, CI, merge.

• github-repo-management

  Clone/create/fork repos; manage remotes, releases.

• google-workspace

  Gmail, Calendar, Drive, Docs, Sheets via gws CLI or Python.

• heartmula

  HeartMuLa: Suno-like song generation from lyrics + tags.

• hermes-agent-skill-authoring

  Author in-repo SKILL.md: frontmatter, validator, structure, and writing-quality principles.

• himalaya

  Himalaya CLI: IMAP/SMTP email from terminal.

• huggingface-hub

  HuggingFace hf CLI: search/download/upload models, datasets.

• humanizer

  Humanize text: strip AI-isms and add real voice.

• imessage

  Send and receive iMessages/SMS via the imsg CLI on macOS.

• jupyter-live-kernel

  Iterative Python via live Jupyter kernel (hamelnb).

• llama-cpp

  llama.cpp local GGUF inference + HF Hub model discovery.

• llm-wiki

  Karpathy's LLM Wiki: build/query interlinked markdown KB.

• manim-video

  Manim CE animations: 3Blue1Brown math/algo videos.

• maps

  Geocode, POIs, routes, timezones via OpenStreetMap/OSRM.

• marketing-loops

  When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task. Also use when the user mentions 'marketing loop,' 'recurring marketing workflow,' 'automate my marketing,' 'marketing on autopilot,' 'weekly marketing review,' 'ad fatigue check,' 'content refresh loop,' 'churn watch,' 'ranking drop alert,' 'always-on marketing,' 'marketing automation workflow,' or 'run this every week.' Use this to pick, adapt, and schedule an ongoing marketing loop that orchestrates the other marketing skills. For one-off marketing ideas, see marketing-ideas. For the experimentation loop specifically, see ab-testing.

• nano-pdf

  Edit PDF text/typos/titles via nano-pdf CLI (NL prompts).

• node-inspect-debugger

  Debug Node.js via --inspect + Chrome DevTools Protocol CLI.

• notion

  Notion API + ntn CLI: pages, databases, markdown, Workers.

• obsidian

  Read, search, create, and edit notes in the Obsidian vault.

• ocr-and-documents

  Extract text from PDFs/scans (pymupdf, marker-pdf).

• openhue

  Control Philips Hue lights, scenes, rooms via OpenHue CLI.

• p5js

  p5.js sketches: gen art, shaders, interactive, 3D.

• petdex

  Install and select animated petdex mascots for Hermes.

• plan

  Plan mode: write an actionable markdown plan to .hermes/plans/, no execution. Bite-sized tasks, exact paths, complete code.

• polymarket

  Query Polymarket: markets, prices, orderbooks, history.

• popular-web-designs

  54 real design systems (Stripe, Linear, Vercel) as HTML/CSS.

• powerpoint

  Create, read, edit .pptx decks, slides, notes, templates.

• pretext

  Use when building creative browser demos with @chenglou/pretext — DOM-free text layout for ASCII art, typographic flow around obstacles, text-as-geometry games, kinetic typography, and text-powered generative art. Produces single-file HTML demos by default.

• programmatic-seo

  When the user wants to create SEO-driven pages at scale using templates and data. Also use when the user mentions "programmatic SEO," "template pages," "pages at scale," "directory pages," "location pages," "[keyword] + [city] pages," "comparison pages," "integration pages," "building many pages for SEO," "pSEO," "generate 100 pages," "data-driven pages," or "templated landing pages." Use this whenever someone wants to create many similar pages targeting different keywords or locations. For auditing existing SEO issues, see seo-audit. For content strategy planning, see content-strategy.

• python-debugpy

  Debug Python: pdb REPL + debugpy remote (DAP).

• requesting-code-review

  Pre-commit review: security scan, quality gates, auto-fix.

• research-paper-writing

  Write ML papers for NeurIPS/ICML/ICLR: design→submit.

• schema

  When the user wants to add, fix, or optimize schema markup and structured data on their site. Also use when the user mentions "schema markup," "structured data," "JSON-LD," "rich snippets," "schema.org," "FAQ schema," "product schema," "review schema," "breadcrumb schema," "Google rich results," "knowledge panel," "star ratings in search," or "add structured data." Use this whenever someone wants their pages to show enhanced results in Google. For broader SEO issues, see seo-audit. For AI search optimization, see ai-seo.

• segment-anything-model

  SAM: zero-shot image segmentation via points, boxes, masks.

• seo-audit

  When the user wants to audit, review, or diagnose SEO issues on their site. Also use when the user mentions "SEO audit," "technical SEO," "why am I not ranking," "SEO issues," "on-page SEO," "meta tags review," "SEO health check," "my traffic dropped," "lost rankings," "not showing up in Google," "site isn't ranking," "Google update hit me," "page speed," "core web vitals," "crawl errors," or "indexing issues." Use this even if the user just says something vague like "my SEO is bad" or "help with SEO" — start with an audit. For building pages at scale to target keywords, see programmatic-seo. For adding structured data, see schema. For AI search optimization, see ai-seo.

• seo-rank-loop

  Weekly SEO improver loop on Hermes (port of Atom Eve SEO Improver principles). Measure GSC + DataForSEO, prioritize striking-distance / low-CTR / cannibalization / decay, stage specific changes, write rankings.csv + report.md, verify last week's IDs. Use for: weekly SEO review, ranking drop, keyword gap, improve Google rankings, Search Console audit, DataForSEO, run the SEO agency / rank loop.

• seo-workspace

  Bootstrap and maintain ~/seo/ for the Hermes SEO improver loop (client profile, state, runs). Use when onboarding a site or resetting SEO state.

• serving-llms-vllm

  vLLM: high-throughput LLM serving, OpenAI API, quantization.

• simplify-code

  Parallel 3-agent cleanup of recent code changes.

• site-architecture

  When the user wants to plan, map, or restructure their website's page hierarchy, navigation, URL structure, or internal linking. Also use when the user mentions "sitemap," "site map," "visual sitemap," "site structure," "page hierarchy," "information architecture," "IA," "navigation design," "URL structure," "breadcrumbs," "internal linking strategy," "website planning," "what pages do I need," "how should I organize my site," or "site navigation." Use this whenever someone is planning what pages a website should have and how they connect. NOT for XML sitemaps (that's technical SEO — see seo-audit). For SEO audits, see seo-audit. For structured data, see schema.

• sketch

  Throwaway HTML mockups: 2-3 design variants to compare.

• songsee

  Audio spectrograms/features (mel, chroma, MFCC) via CLI.

• songwriting-and-ai-music

  Songwriting craft and Suno AI music prompts.

• spike

  Throwaway experiments to validate an idea before build.

• systematic-debugging

  4-phase root cause debugging: understand bugs before fixing.

• teams-meeting-pipeline

  Operate the Teams meeting summary pipeline via Hermes CLI — summarize meetings, inspect pipeline status, replay jobs, manage Microsoft Graph subscriptions.

• test-driven-development

  TDD: enforce RED-GREEN-REFACTOR, tests before code.

• touchdesigner-mcp

  Control a running TouchDesigner instance via twozero MCP — create operators, set parameters, wire connections, execute Python, build real-time visuals. 36 native tools.

• weights-and-biases

  W&B: log ML experiments, sweeps, model registry, dashboards.

• xurl

  X/Twitter via xurl CLI: post, search, DM, media, v2 API.

• youtube-content

  YouTube transcripts to summaries, threads, blogs.

• yuanbao

  Yuanbao (元宝) groups: @mention users, query info/members.

What you'll configure after forking

Secrets are scrubbed from shared templates — these are the names you supply in your agent's terminal once it boots.