# Paid Ads ROAS Board for Hermes

> Stop guessing ROAS in chat. A Hermes operator with an Obsidian board, one primary channel, a hard budget gate, and GOATed creative assembly — hooks, meats, CTAs logged before you spend.

- Agent: Hermes Agent
- Plan: Starter (1 vCPU, 2 GiB RAM, 10 GiB disk)
- Forks: 0 · Stars: 0
- Creator: https://www.jurniti.com/creator-0f8532
- Tags: ads, gtm, hermes, marketing, paid-ads, roas
- Requires config (you provide): OPENROUTER_API_KEY
- Skills: ab-testing, ad-creative, ad-ideation, adkit-connect, ads, analytics, campaign-structure, copy-editing, copywriting, cro, customer-research, goated-ads, market-awareness, marketing-loops, marketing-psychology, obsidian-ops-log, offers, pond-lake-ocean, product-marketing, roas-ops, scaling-ops

**To fork:** open https://www.jurniti.com/templates/paid-ads-roas-board-for-hermes and use the Fork action — it starts a Stripe Checkout for a new VM seeded with this template's persist disk (same flat plan price, no fork fee).

## README

## Paid Ads ROAS Ops

You do not need another chatbot that forgets why you killed an ad last Tuesday.

You need an operator: board open every day, hypothesis before budget, full creative sessions in a vault you own.

### What you get

- **Obsidian is the system of record** — TODAY board, experiments, full hook lists, lessons. Chat is disposable.
- **One primary channel** — Google, Meta, TikTok, Reddit, LinkedIn, or X. Master it before multi-channel sprawl.
- **Budget onboarding** — monthly envelope, daily max, break-even and target ROAS/CPA before any spend advice.
- **GOATed creative production** — awareness → hooks → meats (demo / testimonial / education / story / faceless) → CTAs (show + tell) → find a winner.
- **Optional AdKit** — draft-before-live when connected. Native ad managers work without it.
- **Curated marketing skills** — ads, creative, CRO, loops. Not the full kitchen sink.

### Undeniable demo (copy-paste)

1. Fork. Set your Hermes model key.
2. Say: *Onboard me. Monthly budget $3000, daily max $100, primary Meta, BE ROAS 2.0, target 3.0.*
3. Say: *Run GOATed steps 1–4 for our offer. Log the full GOATED session to Obsidian with every hook. Do not go live.*
4. Open the vault: Step 1 awareness, numbered hooks, meats, CTAs.

### Fit / not fit

**Fit if** you run paid media and want discipline + memory.

**Not fit if** you want fully autonomous live spend with no human gate, or a general SEO/outbound agency pack.

### BYOK

- Hermes model key (required).
- AdKit optional.
- Grant **Obsidian memory** so the board lands in a real vault.

### Platforms

Google · Meta · TikTok · Reddit · LinkedIn · X — capability for all; **operate one primary** until it is mastered.