# Local Landing Page Agency

> A Hermes agent that runs a local web-design agency end to end — inspiration-first briefs, branded Astro landing pages, cold-email previews, Stripe payment, live on the client domain.

- Agent: Hermes Agent
- Plan: Starter (1 vCPU, 2 GiB RAM, 10 GiB disk)
- Forks: 0 · Stars: 0
- Creator: https://www.jurniti.com/creator-ca0ff2
- Tags: agency, astro, cold-outreach, design.md, hermes, inspiration-first, landing-pages, lead-generation, local-seo, stripe, web-design
- Requires config (you provide): DEPLOY_TARGET, EMAIL_ADDRESS, EMAIL_IMAP_HOST, EMAIL_PASSWORD, EMAIL_SMTP_HOST, GH_TOKEN, OPENROUTER_API_KEY, STRIPE_SECRET_KEY
- Skills: client-repo, cold-outreach, design-site, host-deploy, screenshot, stripe-billing

**To fork:** open https://www.jurniti.com/templates/local-landing-page-agency and use the Fork action — it starts a Stripe Checkout for a new VM seeded with this template's persist disk (same flat plan price, no fork fee).

## README

# Local Landing Page Agency — in a box (Hermes)

Fork this and your Hermes agent **is** a one-person local web-design agency. It runs the whole loop:

**find → inspire → brief → design → preview → cold-email → get paid → serve.**

## Agency-grade design process

Most AI site builds open the editor and guess at “beautiful.” This agent does the process real $10k landing pages use:

1. **Inspiration first** — shortlist 3–5 real reference sites (trade competitors + Landbook / Siteinspire / etc.).
2. **Creative brief (`BRIEF.md`)** — frankenstein specifics: “layout from A, palette from B, type from C — not the dark theme from D.” Screenshots live in `refs/`.
3. **Plan before code** — short section plan, then tokens.
4. **`DESIGN.md` tokens** — Google design.md protocol → Tailwind v4 `@theme` → Astro static site.
5. **When round one is wrong, fix the brief** — don’t thrash components.

Plus the conversion stack local service businesses need: benefit-led hero, trust bar, tap-to-call, real reviews, short quote form.

## Full agency loop

- **Designs** a real, branded Astro + Tailwind landing page for a local business (HVAC, legal, dental, contractors).
- **Cold-outreaches** with the build-first playbook: builds the site *before* pitching, emails a live preview from Hermes’s native mailbox — personalized, low-volume, with unsubscribe.
- **Weekly drip** until reply or unsubscribe (Hermes-native cron).
- **Charges** via Stripe Payment Links and **serves live on the client’s domain once they pay** (Caddy on your box, or Vercel).
- **One git repo per client**, with `BRIEF.md` + `DESIGN.md` + status ladder (prospect → preview → live → paid).

## What you bring (BYOK — nothing is baked into the template)

Set these in `~/.hermes/.env` after forking:

- `OPENROUTER_API_KEY` — your Hermes model key (`hermes config set OPENROUTER_API_KEY …`, then `hermes model`).
- Email: `hermes gateway setup` → your dedicated sending mailbox (address + **app-password** + IMAP/SMTP hosts).
- `STRIPE_SECRET_KEY` — your own Stripe account (charges your clients).
- A hosting target — a Caddy VPS you control (SSH) or a Vercel Pro token. See the `host-deploy` skill.
- Optional `GH_TOKEN` to push each client repo to your GitHub.

node + headless-Chrome ship in the image; per-client `npm install` runs at build time.

## The undeniable demo

Tell it: *"Build a landing page for Phoenix Desert HVAC."* It shortlists references, writes a `BRIEF.md`, plans the page, writes a `DESIGN.md`, generates a branded Astro site (tap-to-call, trust bar, reviews, quote form), builds a preview, and drafts the outreach email with the preview link — end to end.

Skills: `design-site`, `cold-outreach`, `stripe-billing`, `host-deploy`, `client-repo`, `screenshot`.

Process inspiration: [Remy — landing page process](https://x.com/aiwithremy/status/2078583677613990377).

## Who this is for

- Operators running local / service-business landing pages
- Hermes users who want inspiration-first process, not “make it pretty”
- People who will supply real offers and proofs

## Who this is not for

- Pure brand identity agencies without conversion pages
- Non-Hermes harnesses

## Risk note

**30-day money-back** on first jurniti purchase. Model spend is yours.

Fork it. Brief one real local offer. Ship a draft page.